Consumer Group Demands Snoop Dogg and Other Celebs Disclose NFT Connections

The consumer group Truth in Advertising (TINA) said it put seventeen high-profile celebrities on notice on Monday for promoting NFTs without appropriate disclosures. TINA says it sent letters to prominent figures who have promoted NFTs on social media, including Snoop Dogg, Gwyneth Paltrow, Eva Longoria, Floyd Mayweather, Tom Brady, DJ Khaled, and Paris Hilton. Targeted NFT collections include the Bored Ape Yacht Club, World of Women, and Autograph collections. The group says the letters remind the celebrities that they must clearly disclose any material connection to the NFT companies that they are promoting, citing longstanding Federal Trade Commission (FTC) rules.